Canada Soccer embarked on an ambitious path with its 2014-2018 Strategic Plan - Leading a Soccer Nation. By GOVERNING THE GAME in Canada professionally and in collaboration with our stakeholders, we have invested in TECHNICAL LEADERSHIP and ensured CONSISTENT, WORLD CLASS PERFORMANCES that have ENCOURAGED the growth of the game in our country.

Success both on and off the pitch has established Canada Soccer as a leading soccer nation. On the pitch, Canada Soccer’s Women’s National Team returned to the podium with their Olympic bronze medal performance at Rio 2016, thus becoming the first Canadian team to repeat at back-to-back Olympic Summer Games in more than a century. Meanwhile, off the pitch, the record-setting FIFA Women’s World Cup Canada 2015™ united the country from coast to coast with over 1.35 million spectators in attendance and over 45 million watching the Final alone.

The next evolution of Canada Soccer’s Strategic Plan outlines how we will build on our achievements with a focus on the once-in-a-generation opportunity that hosting a FIFA World Cup™ will provide for the sport in our country. We will support our members as we GOVERN the sport responsibly; ensure that participation, awareness, and audiences continue to GROW; and DEVELOP all aspects of the game to the benefit of players, coaches, officials, clubs, leagues, and fans throughout the country.

We are Canada Soccer Nation and our 2019-2021 Strategic Plan will guide our efforts to DEVELOP, GOVERN, and GROW our sport to ensure all who participate will benefit from the anticipation, excitement, and investment as we embark on the journey to host the 2026 FIFA World Cup™.

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Steven Reed

President

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Peter Montopoli

General Secretary

Develop

Canada Soccer seeks to continually develop and implement programs and opportunities for all who participate in the sport in Canada.

Govern

Canada Soccer Nation has good governance as the foundation of its pursuit of excellence on and off the pitch. In collaboration with our stakeholders from coast to coast to coast, we will focus our collective efforts on maximizing our resources to benefit the world’s game.

Align

Provide strong leadership to ensure a consistent direction for all stakeholders including our Provincial and Territorial Member Associations.

Innovate

Provide progressive programs and value to our players, coaches, officials, Provincial and Territorial Member Associations, and professional league and club members.

Grow

Canada Soccer has an unprecedented opportunity to continue the momentum created by securing the right to co-host the 2026 FIFA World Cup™ with our fellow Member Associations in Mexico and the United States. Our continued efforts to stage the best-ever FIFA World Cup™ will build on the success of our record setting hosting of FIFA competitions and the medal winning performances of our National Teams.

Performance

Achieve best-ever performances at all major international competitions, including the 2019 FIFA Women’s World Cup™, 2020 Olympic Games, and 2022 FIFA World Cup Qualifiers™.

Participation

Ensure that the relevancy and high level of interest in the sport is maximized to attract, retain and engage players, coaches, officials, and fans.

Collaboration

Vision

Leading Canada to victory and Canadians to a life-long passion for soccer.

Mission

To provide leadership in the pursuit of excellence in soccer, nationally and internationally, in cooperation with its members and stakeholders.

Values

We LEAD with unwavering INTEGRITY. HONESTY guides our actions. Our decisions are FAIR and ETHICAL.

We thrive with EXCELLENCE. Our PASSION fuels our performance on and off the pitch.

We are ACCOUNTABLE to our stakeholders. TRANSPARENCY directs our communication. We RESPECT and INCLUDE all.